About TellAPal
TellAPal was founded with a vision to leverage social media to re-invent referral marketing and make it a mainstream online marketing channel. All the pieces for it to happen are there.
The massive growth of social media, and social networks in particlar, has empowered brand new forms of consumer to consumer interactions that present advertisers with a significant opportunity as well as an interesting challenge.
Over 230 million people globally use social networks. There are over 50 million blogs. In 2008, US advertisers will spend over $1.6 billion trying to reach these users. Most of these ads are standard banner and display formats which don?t provide the engagement and ROI advertisers are seeking.
Clearly, the existing online channels don't perform in this new environment. A new model and category will emerge to take advantage of the unique attributes and peer to peer nature of social media. One that balances the ROI needs of advertisers with enough social currency and relevance for advertisers.
Leveraging the power of "referral marketing", TellAPal is the first recommendation based ad network optimized for social media and advertiser ROI.
Contact Us
185 Berry St., Suite 1650
San Francisco, CA. 94107
info@tellapal.com
